google-site-verification: googleafb0e2d4513d051f.html
top of page

To grow a business, you need a nuanced understanding of your

IDEAL CUSTOMER

Get to know yours with my free ideal customer profile template

ideal customer profile download
FORM
studio-brand-pattern

By positioning yourself in the mind of your buyer, you’re able to build a business that will speak to them because it’s been designed with them in mind.

ideal customer profile questions

WHAT'S INSIDE

Our Ideal Customer Profile template is full of questions designed to help you identify the personal characteristics of your ideal customers while also providing insight on:  

  • their lifestyle 

  • their goals

  • what motivates their behaviour

  • and what they struggle with

When you spend time getting to know your target audience, you start building a solid foundation for your entire business. Your ideal customer profiles will anchor your business ideas through each promotion, product launch, or service offered.

jenny henderson designer and strategist

Hi! I'm Jenny!

A brand strategist, designer and small business owner just like you. I'm a creative thinker and passionate designer who does my best work well-caffeinated and in cozy pants.

Here at the Studio, I partner with service-based small businesses to develop memorable brand experiences and strategic brand foundations to improve their recognition and revenue.

 

Thanks for being here!

You might also like these other brand freebies

brand consistency guide

CONSCIOUS BRAND CONSISTENCY GUIDE

brand discovery questions

BRAND DISCOVERY QUESTIONNAIRE

content marketing guide for small business
bottom of page