Don’t you wish you had a brand that worked for you?
My goal is to design a brand that empowers your business.
When we work together you’ll walk away with more than a logo, fonts and colours. You’ll receive:​
a strategy that gives you the foundation you need to lead a business that is both sustainable and profitable
social media profiles and launch graphics so you can debut your new brand in style ​
typography that both functions in your brand and celebrates your unique personality
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a colour palette curated to attract your ideal clients
a collection of logos that give your brand versatility so it’s never boring
DELIVERABLES
a guide designed to give you the tools to deliver and maintain a consistent brand experience
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Your business deserves a brand that is designed to get noticed.
HOW DOES THE PROCESS WORK?
To get the best results, you just need to ask the right questions. Brand Discovery kicks off the process. These questions are designed to provoke deep thinking and are the key ingredient to building a brand that gets the attention it deserves.
Brand Discovery
Brand Strategy
When we work together I will:
coach you through any new language or processes so you feel confident and informed throughout the journey
carefully articulate the intentions behind my designs as they relate to your business
actively seek out your feedback and ideas to ensure the designs honour your vision
work to create a brand that adds value to your business
listen to your concerns and coach you on how to master your deliverables in real life
BRANDING TIMELINE
Concept Ideation
Concept Delivery
& Feedback Loop
Revise & Refine
Feedback Loop
Assemble Final Brand Deliverables
BRAND LAUNCH !!
Let's get started!
Brand Identity
Package
Timeline 5–7 weeks
The Brand Identity Package gives your business all of the brand essentials. You'll receive a versatile brand identity that can lend itself to any and every customer touch point.
You’ll feel confident in your brand with a mini style guide that covers the basic guidelines for your logos, typography, and colour hierarchy—all designed to deliver a strong, consistent brand.
Mini Brand Strategy Package
Timeline 6–8 weeks
The Mini Brand Strategy Package goes beyond the visual identity by giving you the fundamentals to grow your business. This is perfect for those who are seeking more direction in their business in order to take it to the next level.
The strategy sets the stage for the design phase and gives you the framework you need to feel confident and aligned in your business. Beyond your mini brand strategy, you’ll also walk away with an in-depth brand style guide that covers everything you need to know to maintain a consistent brand experience that will earn the trust of your ideal clients.
Brand Strategy
Package
Timeline 7–9 weeks
The Brand Strategy Package is perfect for those who are serious about building an everlasting business. Centred around an in-depth strategy, we dive deep to build the foundation your business needs to deliver a branding experience like no other.
We’ll harness your purpose, align your values, refine your brand messaging, and give you a comprehensive framework that empowers your business.
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Your visual identity will feature additional brandmarks along with a custom pattern or tagline graphic to enrich your visual identity and brand awareness. A comprehensive style guide will ensure your brand is consistent across all platforms no matter who may be working with your brand.
WHAT MY CLIENTS ARE SAYING
Jenny Henderson is an absolute pleasure to work with. She was able to take my (often very confusing!) requests and ideas and take them to the next level, turning them into something beautiful. She really helped me take a good hard look at my brand and shape its personality, and gave me valuable advice along the way. I didn’t expect nearly as much as what I got from her! I recommend her whole heartedly.
CATHERINE LAVOIE GOSSELIN | Mama Etc.
RECENT BRAND LAUNCHES
THINKING ABOUT
Is the success of your business reflected in the strength of your brand? If you're thinking about rebranding, you've come to the right place.