Jenny Henderson Studio


Designing memorable brands for service-based solopreneurs.

Toronto brand strategist

Around here, we believe everyone can earn a living doing what they love.

Designed with you in mind

It’s my belief that strategic thinking truly empowers a brand and business—but I understand that it’s unfamiliar territory to many. That's why my branding framework is part strategy, part mentorship.


The studio’s brand strategy and mentorship framework is designed to transform your productivity as you grow your business. 


I'll teach you what it means to be a brand by offering you the foundation, tools, and confidence you need to make an impact doing what you love.

pink line
brand identity originn
pierre carapetian brand launch
brand identity design for the river pages
brand design for osteopathic therapy
brand strategy for service business

Where great brands are  realized.

Jenny henderson studio logo





Jenny Henderson Studio logo
toronto brand designer

We are a compassionate branding studio teaching female service providers to think like a brand through brand strategy and design.


Hi! I'm Jenny, the human behind the Studio and fellow small business owner just like you. I’ve been able to build a business doing what I love, so I’m paying it forward by helping other passionate female founders do the same. I'm rooting for your business!

brand discovery questionnaire

Inside, 38 questions that ask you to take a deeper look into who you are, what you do, and why it matters.

jenny henderson testimonials

“Working with Jenny was the best decision I could have possibly made for my business. Not only is my branding stunning, connected, intuitive and eye catching, but her work helped me further define the direction of business. Jenny is an absolute pleasure to work with, she goes so above and beyond for her clients and I truly couldn't imagine working with anyone else. Thank you Jenny for everything!!!”

Kacey McCuen, Willow Care

brand discovery workshop logo_cream.png

Learn to think like a brand—like your brand.

An affordable brand strategy course for emerging small businesses and solopreneurs

brand discovery workshop jenny

This is a compassionate branding studio that cultivates strategic thinking in female founders while designing everlasting brands