Brand Building Blog

Need to design a logo? Learn the six logo designs your brand needs to be memorable and adaptable.

The basics of branding aren’t complicated, they’ve just gotten a bit more comprehensive. Here's what you need to know.

Making your own brand to get your business started is common. Here's my designer advice to ensure you set your brand up for success today.

More service-based businesses are adding products alongside their services. Learn how to strategize your evolving business.

By making a plan to make things simpler, you can be more profitable. Learn to simplify your business with brand strategy.

Understanding your target audience is fundamental to success. Learn why and how to create your ideal customer profiles.

Before embarking on the branding journey, make note of these 9 dos and don'ts for branding your business.

Is the success of your business reflected in the strength of your brand? If you're thinking about rebranding, read this!

How many colours should a brand have? How do you select brand colours? Follow our guide for creating a brand colour palette with template!

Get your brand seen by the right people with these 5 simple strategies for increasing brand awareness in your growing business.

Instagram Reels are here to stay. Learn tips, inspiration, and best practices for your content strategy.

Your brand style guide is the number one resource to delivering a consistent brand, which can directly impact your bottom line.

With so many new businesses competing for our attention, how do you build a brand that connects with its audience and gets them excited?

Give your brand the recognition it deserves. Here are 4 new ways you can showcase your brand to get noticed!

In part two of our series we further distill your brand message to convert on your website, in your content creation and content marketing.

This brand messaging framework will strengthen your marketing and increase conversions. Includes 4 writing challenges.

Starting a business? Make sure you do this one thing before branding to avoid a rebrand in the future.

When supply far outweighs demand, branding is a business must-have and they depend on one another to succeed.

Use these tips to curate a brand image library for your business, without spending a dollar.

Learn how to stand out in your industry by surveying your competitive landscape.