BRAND BUILDING BLOG

Welcome to the Brand Building Blog, a carefully curated collection of articles that will help you build a successful business and brand. From branding and marketing to creating websites that convert, there's lots to learn, so dive right in!

All Posts
Logo Design
Graphic Design
Branding
Web Design
Marketing
Content Creation

6 days ago
6 min

BRAND MESSAGING FRAMEWORK PART 2: WRITING COPY THAT CONVERTS

In part two of our series we further distill your brand message to convert on your website, in your content creation and content marketing.

2 views

Feb 16
6 min

BRAND MESSAGING FRAMEWORK PART 1: CLARIFYING YOUR MESSAGE

You cannot rely solely on your visual presence to grow your business. Learn how to clarify your brand messaging in this 2 part series.

13 views

Feb 3
4 min

WHAT YOU CAN DO TODAY TO AVOID A REBRAND IN THE FUTURE

Starting a business? Make sure you do this one thing before branding to avoid a rebrand in the future.

18 views

Dec 11, 2020
1 min

THE INESCAPABLE TRUTH OF BUSINESS AND BRAND

When supply far outweighs demand, branding is a business must-have and they depend on one another to succeed.

16 views

Dec 8, 2020
4 min

CURATING A BRAND IMAGE LIBRARY FOR YOUR BUSINESS

Use these tips to curate a brand image library for your business, without spending a dollar.

41 views

Dec 2, 2020
4 min

HOW TO ANALYZE YOUR COMPETITIVE LANDSCAPE TO STAND OUT

Learn how to stand out in your industry by surveying your competitive landscape.

23 views

Nov 11, 2020
5 min

HOW TO ATTRACT DREAM CLIENTS WITH EMOTIONAL BRANDING

How to use emotional branding to not only attract your dream clients but to forge an authentic connection with them.

40 views

Sep 15, 2020
3 min

HOW BRAND CONSISTENCY IMPACTS YOUR BOTTOM LINE

Maintaining brand consistency across all your customer touch points is key to converting leads and building brand equity.

37 views

Aug 31, 2020
6 min

THE FREELANCER’S GUIDE TO CONTENT MARKETING FOR SMALL BUSINESS

As a small business, the easiest way to get started on your content marketing journey is through social media. Here's what you need to know!

96 views

Aug 25, 2020
5 min

HOW TO INCREASE YOUR PERCEIVED VALUE WITH BRAND MOCKUPS

Learn everything you need to know about using brand mockups and how they can help your business increase its perceived value.

38 views

Aug 12, 2020
5 min

5 TIPS FOR A SUCCESSFUL PRODUCT LAUNCH

Ensure your next product launch is profitable by incorporating these 5 launch strategy tips!

35 views

Aug 5, 2020
4 min

CREATIVE RESOURCES TO ELEVATE YOUR BRAND ONLINE

You don't need fancy software to bring your content A game. Use these creative resources to elevate your business' appeal!

67 views

Jul 27, 2020
4 min

HOW I’M SUPPORTING THE REDEMPTION PAWS CAUSE

I'm donating 15% of my booked earnings to Redemption Paws. Learn how you can support this amazing charity.

22 views

Jul 23, 2020
3 min

THE IMPACT OF BRAND DISCOVERY QUESTIONS FOR YOUR BUSINESS

Brand discovery questions serve to influence a designer's approach, but they can also provide clarity for business owners.

80 views

Jul 20, 2020
4 min

NO MORE BORING BRANDS – WHY YOU NEED A VERSATILE BRAND SYSTEM

Good-bye boring brands. Your business NEEDS to be versatile. Learn about brand system design and its many benefits.

49 views

Jul 6, 2020
4 min

HOW TO BUILD A PERSONAL BRAND FOR ENTREPRENEURIAL SUCCESS

Developing a strong personal brand is what every entrepreneur needs to take their business to the next level.

34 views

Jun 29, 2020
4 min

5 SIMPLE WAYS TO ELEVATE YOUR BRAND ON SOCIAL MEDIA

Grow your audience by implementing these 5 strategies to elevate your brand on social media!

101 views

Jun 19, 2020
4 min

HIRING A LOGO DESIGNER VS A BRAND DESIGNER: A CASE STUDY

This is a case study that takes a look at the lessons learned from hiring a logo designer versus a brand designer.

44 views

Jun 10, 2020
5 min

DEVELOPING A BRAND IDENTITY: HOW THE PROCESS WORKS

Ever wonder how designers develop a brand identity that aligns for your business? Read this!

86 views

Jun 2, 2020
4 min

INVESTING IN YOUR BRAND: 7 RULES FOR LONG-TERM SUCCESS

Hiring a brand designer is not a cost, it’s an investment. Here are 7 reasons why investing in your brand will bring long-term success.

36 views

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