Brand Building Blog

Discover why more business owners are using visual storytelling to connect with their audience, enhance brand recognition, and increase perceived value.

Being transparent with how I use AI in my business, especially as it relates to my branding process, is super important. Learn how I’m adapting as a creative professional in the age of AI.

Learn how to navigate the twists and turns of an evolving brand after 5 years in business.

Looking to go professional with your brand? Here’s how the brand development process unfolds for clients.

Learn how to create your own brand guidelines for more meaningful and memorable creative.

Give your audience the dose of calm they’re searching for using these 5 simple brand design tips for wellness brands.

Solopreneurs are known for doing it all themselves. Branding is no exception. Learn how to build a brand in 5 steps.

You don’t need to be in front of the camera to market your business. Make sure you have a distinct brand personality designed to convert.

Learn how a semi-custom brand identity kit will make branding your small business easy, affordable, and truly distinct.

Thinking about (re)branding? Here’s my brand design process in a nutshell so you can know exactly what to expect from the brand development

Learn the 3 significant roles your brand identity plays as a business tool that will strategically grow your small business.

For your marketing to be effective you need to think like a brand. Learn the 3 key areas to optimize so you can improve your conversions.

A simple, step-by-step guide for how to launch a rebrand professionally and efficiently.

If you’re struggling to increase memorability around your brand that leads to more sales in your business, you need to learn to simplify.

To rebrand your business and make it count, you need to diagnose the type of rebrand your business really needs before taking action.

Making your own brand to get your business started is common. Here's my designer advice to ensure you set your brand up for success today.

By making a plan to make things simpler, you can be more profitable. Learn to simplify your business with brand strategy.

Before embarking on the branding journey, make note of these 9 dos and don'ts for branding your business.

How many colours should a brand have? How do you select brand colours? Follow our guide for creating a brand colour palette with template!

Your brand style guide is the number one resource to delivering a consistent brand, which can directly impact your bottom line.