5 WAYS TO INCREASE BRAND AWARENESS
Get your brand seen by the right people with these 5 simple strategies for increasing brand awareness in your growing business.
BRAND BUILDING BLOG
Welcome to the Brand Building Blog, a carefully curated collection of articles that will help you build a successful business and brand. From branding and marketing to creating websites that convert, there's lots to learn, so dive right in!
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- May 28
- 5 min
WHAT TO KNOW ABOUT USING A BRAND STYLE GUIDE
Your brand style guide is the number one resource to delivering a consistent brand, which can directly impact your bottom line.
49 views
- Apr 14
- 5 min
HOW TO BUILD A BRAND THAT FOSTERS CONNECTION
With so many new businesses competing for our attention, how do you build a brand that connects with its audience and gets them excited?
64 views
- Feb 21
- 6 min
BRAND MESSAGING FRAMEWORK PART 2: WRITING COPY THAT CONVERTS
In part two of our series we further distill your brand message to convert on your website, in your content creation and content marketing.
75 views
- Feb 16
- 6 min
BRAND MESSAGING FRAMEWORK PART 1: CLARIFYING YOUR MESSAGE
You cannot rely solely on your visual presence to grow your business. Learn how to clarify your brand messaging in this 2 part series.
86 views
- Dec 11, 2020
- 1 min
THE INESCAPABLE TRUTH OF BUSINESS AND BRAND
When supply far outweighs demand, branding is a business must-have and they depend on one another to succeed.
29 views
- Dec 2, 2020
- 4 min
HOW TO ANALYZE YOUR COMPETITIVE LANDSCAPE TO STAND OUT
Learn how to stand out in your industry by surveying your competitive landscape.
41 views
- Nov 11, 2020
- 5 min
HOW TO ATTRACT DREAM CLIENTS WITH EMOTIONAL BRANDING
How to use emotional branding to not only attract your dream clients but to forge an authentic connection with them.
70 views
- Sep 15, 2020
- 3 min
HOW BRAND CONSISTENCY IMPACTS YOUR BOTTOM LINE
Maintaining brand consistency across all your customer touch points is key to converting leads and building brand equity.
104 views
- Aug 12, 2020
- 5 min
5 TIPS FOR A SUCCESSFUL PRODUCT LAUNCH
Ensure your next product launch is profitable by incorporating these 5 launch strategy tips!
57 views
- Jul 23, 2020
- 3 min
THE IMPACT OF BRAND DISCOVERY QUESTIONS FOR YOUR BUSINESS
Brand discovery questions serve to influence a designer's approach, but they can also provide clarity for business owners.
220 views
- Jul 20, 2020
- 4 min
NO MORE BORING BRANDS – WHY YOU NEED A VERSATILE BRAND SYSTEM
Good-bye boring brands. Your business NEEDS to be versatile. Learn about brand system design and its many benefits.
140 views
- Jul 6, 2020
- 4 min
HOW TO BUILD A PERSONAL BRAND FOR ENTREPRENEURIAL SUCCESS
Developing a strong personal brand is what every entrepreneur needs to take their business to the next level.
44 views
- Jun 29, 2020
- 4 min
5 SIMPLE WAYS TO ELEVATE YOUR BRAND ON SOCIAL MEDIA
Grow your audience by implementing these 5 strategies to elevate your brand on social media!
119 views
- Jun 19, 2020
- 4 min
HIRING A LOGO DESIGNER VS A BRAND DESIGNER: A CASE STUDY
This is a case study that takes a look at the lessons learned from hiring a logo designer versus a brand designer.
45 views
- Jun 2, 2020
- 4 min
INVESTING IN YOUR BRAND: 7 RULES FOR LONG-TERM SUCCESS
Hiring a brand designer is not a cost, it’s an investment. Here are 7 reasons why investing in your brand will bring long-term success.
48 views
- May 22, 2020
- 5 min
5 THINGS TO KNOW ABOUT BRANDING AND COLOURS
Read these five things to help you make deliberate and significant colour choices for your brand’s visual identity.
129 views
- May 14, 2020
- 5 min
7 THINGS YOUR STARTUP BUSINESS NEEDS
How many of these seven business essentials has your startup overlooked?
44 views
- May 11, 2020
- 4 min
WHAT TARGET AUDIENCE IS YOUR BRAND DESIGNED FOR?
Understanding your target audience is fundamental to success. Learn why and how to create your ideal customer profiles.
90 views
- Apr 27, 2020
- 9 min
HOW TO ACE YOUR BUSINESS’ SOCIAL MEDIA CONTENT CREATION in 2022
How to successfully strategize your social media content creation, from plan to post!
140 views