Hi! I'm Jenny Henderson

a Toronto Graphic Designer

Building a business is a lot of hard work. I know because I turned my side-hustle into a full-time career.


How did I do it? By helping entrepreneurs and businesses, like yourself, craft their brands. To help you stay focused on building your business, I’ve created a tool to make branding your business effective and efficient.


My Discovery Questionnaire has 25 questions that ask you to take a deeper look into who you are, what you do, and why it matters.


Whether you need a simple logo, are looking for a brand strategy or need a tool to help you focus your company’s vision — it all starts here.  


logo design & branding

Having a strong logo and brand identity is essential in today’s marketplace. My graphic design services go beyond logo design. I will craft a brand identity package for your company that will ensure consistency across all platforms.


digital design

Your brand needs to stand out online. Whether your business needs social media graphics, visuals to elevate your website or newsletter, or a PowerPoint presentation to land that new client — together we can achieve your creative goals.


print design

My print design services will make your company look good. Whether you're attracting new clients with high-quality business cards, promoting your next event or enticing foodies with menus that pique their curiosity, I've got you covered.


editorial design

Generate more leads for your next marketing campaign by offering a beautifully designed lead magnet. My editorial design services will bring your brand to both the digital and print pages of your company's next publication.

Believe it or not, this Toronto graphic designer started out as an artist.

After earning a BFA back home in Nova Scotia, I jumped on a plane for Toronto to pursue my career as an artist. To avoid the starving artist lifestyle, I picked up a job at a Toronto craft brewery where I worked for several years, all the while painting on the side.


Being a visual artist full-time was tough but my need to be in a career that drives my creativity never went away. In fact, it grew stronger. So I eventually traded my paint brushes for a mouse and dove head first into the world of graphic design. 


Becoming a freelance graphic designer has allowed me to work for clients all over the world. Whether I’m helping a start-up create their brand identity or designing marketing assets for large companies — the same level of focus and commitment goes into each and every project. 


No matter how big or small the project, each one is approached with the same intuitive design process. It’s through proper research and strategy that I’ll determine the best creative solutions for your unique goals.

"Jenny has made a big, positive impact on my brand and its message. She is extremely knowledgeable, dedicated, professional, and has a wonderful creative eye. I can always count on her to lead me in the direction that most serves my brand. Jenny's design work is excellent, and she shows genuine interest in her clients. She is an important member of my team. I LOVE HER."


Master Coach & NLP Trainer

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