BRAND BUILDING BLOG

Welcome to the Brand Building Blog, a carefully curated collection of articles that will help you build a successful business and brand. From branding and marketing to creating websites that convert, there's lots to learn, so dive right in!

Aug 31, 2020
6 min

THE FREELANCER’S GUIDE TO CONTENT MARKETING FOR SMALL BUSINESS

As a small business, the easiest way to get started on your content marketing journey is through social media. Here's what you need to know!

133 views

Aug 25, 2020
5 min

HOW TO INCREASE YOUR PERCEIVED VALUE WITH BRAND MOCKUPS

Learn everything you need to know about using brand mockups and how they can help your business increase its perceived value.

88 views

Aug 12, 2020
5 min

5 TIPS FOR A SUCCESSFUL PRODUCT LAUNCH

Ensure your next product launch is profitable by incorporating these 5 launch strategy tips!

98 views

Aug 5, 2020
4 min

CREATIVE RESOURCES TO ELEVATE YOUR BRAND ONLINE

You don't need fancy software to bring your content A game. Use these creative resources to elevate your business' appeal!

132 views

Jul 27, 2020
4 min

HOW I’M SUPPORTING THE REDEMPTION PAWS CAUSE

I'm donating 15% of my booked earnings to Redemption Paws. Learn how you can support this amazing charity.

26 views

Jul 23, 2020
3 min

THE IMPACT OF BRAND DISCOVERY QUESTIONS FOR YOUR BUSINESS

Brand discovery questions serve to influence a designer's approach, but they can also provide clarity for business owners.

277 views

Jul 20, 2020
4 min

NO MORE BORING BRANDS – WHY YOU NEED A VERSATILE BRAND SYSTEM

Good-bye boring brands. Your business NEEDS to be versatile. Learn about brand system design and its many benefits.

244 views

Jul 6, 2020
4 min

HOW TO BUILD A PERSONAL BRAND FOR ENTREPRENEURIAL SUCCESS

Developing a strong personal brand is what every entrepreneur needs to take their business to the next level.

48 views

Jun 29, 2020
4 min

5 SIMPLE WAYS TO ELEVATE YOUR BRAND ON SOCIAL MEDIA

Grow your audience by implementing these 5 strategies to elevate your brand on social media!

161 views

Jun 19, 2020
4 min

HIRING A LOGO DESIGNER VS A BRAND DESIGNER: A CASE STUDY

This is a case study that takes a look at the lessons learned from hiring a logo designer versus a brand designer.

49 views

Jun 10, 2020
5 min

DEVELOPING A BRAND IDENTITY: HOW THE PROCESS WORKS

Ever wonder how designers develop a brand identity that aligns for your business? Read this!

173 views

Jun 2, 2020
4 min

INVESTING IN YOUR BRAND: 7 RULES FOR LONG-TERM SUCCESS

Hiring a brand designer is not a cost, it’s an investment. Here are 7 reasons why investing in your brand will bring long-term success.

60 views

May 22, 2020
5 min

5 THINGS TO KNOW ABOUT BRANDING AND COLOURS

Read these five things to help you make deliberate and significant colour choices for your brand’s visual identity.

305 views

May 14, 2020
5 min

7 THINGS YOUR STARTUP BUSINESS NEEDS

How many of these seven business essentials has your startup overlooked?

46 views

Apr 27, 2020
9 min

HOW TO ACE YOUR BUSINESS’ SOCIAL MEDIA CONTENT CREATION in 2022

How to successfully strategize your social media content creation, from plan to post!

168 views

Apr 8, 2020
4 min

YOUR GUIDE TO THE 7 TYPES OF LOGOS

Among the many different types of logos out there, how do you know which is best suited for your company?

139 views

Apr 5, 2020
4 min

THE BRAND BEHIND THE BRAND DESIGNER

Every brand has a story. Here are some lessons I've learned in building my own brand.

34 views

Apr 1, 2020
4 min

5 REASONS WHY DESIGNING PODCAST ARTWORK IS A LOT LIKE DESIGNING A LOGO

In a saturated podcast market, how do you stand out? Here are 5 reasons why designing podcast artwork is a lot like designing a logo.

32 views

Mar 27, 2020
5 min

HOW TO CREATE A LEAD MAGNET FOR YOUR BUSINESS

Follow these steps to create a lead magnet for your business and how to get it in front of your audience.

113 views

Mar 25, 2020
2 min

LEAD MAGNET IDEAS FOR YOUR BUSINESS

A beautifully designed lead magnet could be the missing piece to your growing business.

156 views