Brand Building Blog

Nov 7, 20236 min

HOW TO MAKE YOUR BRAND A HIGH-CONVERTING LEAD MAGNET OF ITS VERY OWN

Explore these simple strategies for how to turn your brand into a high-converting lead magnet of its own.

Sep 15, 20237 min

10 WAYS YOUR BRAND STRATEGY WILL LAND YOU MORE CLIENTS

Struggling to land consistent clients? Allow me to show you 10 ways your brand strategy will help you land more clients with ease.

Aug 29, 20237 min

THE MARKETING MESSAGING FRAMEWORK FOR MEMORABLE BRAND MESSAGING

Improve your brand messaging with this infomercial-inspired Marketing Messaging Framework (includes free Notion template)

Aug 22, 20234 min

THE SIMPLE DIGITAL MARKETING STRATEGY TO INCREASE CONVERSIONS

If you're struggling to increase conversions as a service provider, you need to adopt this super simple digital marketing strategy.

Jun 6, 202310 min

HOW TO ACE YOUR BUSINESS’ SOCIAL MEDIA CONTENT CREATION in 2024

How to successfully strategize your social media content creation, from plan to post!

Apr 18, 20237 min

PERSONAL BRANDING TIPS FOR INTROVERTS ON SOCIAL MEDIA

You can't hide behind your brand, especially on social media. To grow your personal brand on social media, here are my tips for introverts.

Apr 3, 20237 min

EMBRACING YOUR PERSONAL BRAND IN THE AGE OF AI

The demand for personal brands is on the rise in the age of AI. Focus on your personal brand action plan to make the most of this era.

Mar 17, 20238 min

A STRATEGISTS CONTENT MARKETING GUIDE FOR REPURPOSING CONTENT

Learn how to optimize your content strategy by repurposing content effortlessly to grow your business.

Mar 2, 20236 min

HOW BRAND STRATEGY HELPS WITH SELLING YOUR SERVICES

Selling your services is a challenge. But brand strategy allows you to articulate your value in a way that resonates with your ideal client.

Jan 17, 20235 min

DEVELOPING YOUR BRAND AND CONTENT MARKETING STRATEGIES

Maximize your time while increasing memorability around your business by developing your brand and content marketing strategies together.

Jan 6, 20236 min

THE BRAND AWARENESS STRATEGY ALL PERSONAL BRANDS NEED TO ADOPT

Personal brands on social media need to adopt this brand awareness strategy. Learn the keys to success and how to implement it yourself.

Dec 16, 20223 min

THE 80/20 RULE FOR BRANDING, SOCIAL MEDIA AND EMAIL MARKETING

This simple 80/20 rule lends itself to many aspects of business and branding. Learn how to adopt this concept in your business.

Mar 29, 20225 min

HOW TO SIMPLIFY YOUR BUSINESS WITH BRAND STRATEGY

By making a plan to make things simpler, you can be more profitable. Learn to simplify your business with brand strategy.

Jul 17, 20216 min

IT'S TIME TO EMBRACE INSTAGRAM REELS IN YOUR BUSINESS

Instagram Reels are here to stay. Learn tips, inspiration, and best practices for your content strategy.

Mar 12, 20214 min

4 WAYS TO SHOWCASE YOUR BRAND TO GET NOTICED

Give your brand the recognition it deserves. Here are 4 new ways you can showcase your brand to get noticed!

Feb 21, 20216 min

BRAND MESSAGING FRAMEWORK PART 2: WRITING COPY THAT CONVERTS

In part two of our series we further distill your brand message to convert on your website, in your content creation and content marketing.

Feb 16, 20216 min

BRAND MESSAGING FRAMEWORK PART 1: CLARIFYING YOUR MESSAGE

This brand messaging framework will strengthen your marketing and increase conversions. Includes 4 writing challenges.

Aug 31, 20206 min

THE FREELANCER’S GUIDE TO CONTENT MARKETING FOR SMALL BUSINESS

As a small business, the easiest way to get started on your content marketing journey is through social media. Here's what you need to know!

Mar 27, 20205 min

HOW TO CREATE A LEAD MAGNET FOR YOUR BUSINESS

Follow these steps to create a lead magnet for your business and how to get it in front of your audience.

Mar 25, 20203 min

LEAD MAGNET IDEAS FOR YOUR BUSINESS

A beautifully designed lead magnet could be the missing piece to your growing business.